Writing

Content

Writing is a central part of doing research. As a PhD student, you will write to communicate research results to others, and to position yourself in the academic conversation. The main product of your research will be a dissertation, in the form of either several articles or a monograph. However, during your PhD study programme, you will very likely write other texts, such as conference papers and other articles or book chapters, as well as popular research summaries, press releases and the like. Some of our writing tips will be useful for writing these, too. 

The writing process poses a significant challenge in most PhD projects. It requires steady progress, realistic scheduling and project management. Writing can be both satisfying and demanding; you will gain insight from it, but you will probably also experience it to be overwhelming from time to time. Most PhD candidates experience these aspects of writing in varying degrees and at different stages of the writing process. 

On this page you can learn about: 

  • how to get started writing
  • writing and workflow issues
  • Structure (including the IMRaD structure)
  • relating your writing to the research of others
  • important principles of referencing
  • how to get your research read

Getting started

Academic writing is a highly individual process, depending on personal attitudes, creativity, everyday workflow as well as the requirements of academic disciplines, dissertation genres, and the specific research project. Therefore, there is no standard recipe for writing. Some writers like to begin right away; others will first carefully draft an outline. Some will start by reviewing the existing research literature; others prefer to work with hypotheses and their own observations before engaging in a dialogue with previous research. However, the start of every writing process can be challenging. We have collected some suggestions that might help to get the ball rolling: 

Think about your research question

Your research question should be your overall point of orientation when writing a dissertation. Therefore, it is a good idea to let the writing process begin with a formulation of your research question, even though you may adjust it subsequently as your project advances, and as you get a better understanding of your topic and how you can contribute to the literature. We recommend that you draft your research question from the very beginning of your writing process, divide it into sub-questions, and indicate how you are planning to answer these questions. Write only things that are important: If you lose the thread in your writing, go back to your research question.  

Preliminary texts

Use preliminary notes to create an initial structure for your dissertation. Draft a table of contents and an outline of your research question, sub-questions and how to go about answering them. This outline can take the form of a bullet-points list, or a mind map.

These notes can serve as starting points for the different parts of your dissertation. By assigning deadlines for drafts of single chapters or articles in the table of contents, you get an overview for how to manage your time.

Free writing

Free writing is a way to “warm up”: you write down your ideas continuously for a period of time (between 10 and 30 minutes), without paying any mind to grammar, structure, and other writing conventions. Then you read through what you have written and re-organise the content.

Catch up where you left

Begin by reviewing what you wrote yesterday, using it as a foundation for the development of new text. This approach allows you to refine your ideas while ensuring clarity and coherence in your writing. As you revisit your previous work, focus on the potential of the text to inspire a continuation of your line of reasoning, as well as the generation of new ideas.

Talk-writing

If you find it scary to sit in front of a white page, you may try an alternative strategy that can start you up. Record yourself free-balling on a theme and then transcribe the record by using a voice-to-text programme, such as Klartekst. You may suddenly end up with a lot of text that you can process afterwards.

Start in the middle

It is necessary to distinguish between the writing product and the writing process. While your text starts at the beginning (with the title, the introduction, etc.), your dissertation will usually not be written from the beginning to the end. It might be beneficial for your writing workflow to be aware of this: Writing forward from some point of your dissertation often leads you to new ideas on how to work backward as well.  

Do not wait for the right moment

It is a good idea to start working on the texts that will be part of your PhD dissertation at the very outset of your project period. Structuring your manuscript is useful, not only with a view to the final product, but also in order to keep control over your own writing process. It might also be motivating to see the text gradually taking shape. A dissertation is the result of a number of drafts and documents that will be changed continuously, following the progress of your work. 

Do not do everything at once

Even though your writing should relate specifically to your research question, it might not be necessary to deal with the overarching questions at all times during the writing process. Modularise your project, make a clear plan of how the single parts (articles, chapters, paragraphs) are to be organised and how they are related to the research question of your project. This plan wil probably have to be adjusted as you project progresses, but it is useful to have a plan in order to organise your work.

Avoid perfectionism

A major cause of delays and unfinished dissertations is perfectionism. The illusion that one can write a perfect text right from the start sends self-expectations soaring, and an imminent fall to the ground is likely. The consequences of this may include frustration, self-doubts and even writer’s block. The cliché of the ingenious writer who simply goes with the writing flow can be alluring but is not common practice among professional academic writers. Editing and rewriting texts is a standard procedure of academic writing, and this implies that the normal thing to do is to start with drafts, sketches and preliminary texts that you improve through the writing process. If you allow yourself to write badly today, you may be content to let your scribblings from yesterday serve as a starting point for your writing tomorrow.  

Writing as a thinking tool

Writing is a complex activity that can have many different functions for a PhD project. Representation of knowledge and communication of research results in a completed dissertation text might be paramount, but the process of writing is closely interconnected with the research workflow, too. Developing and structuring your own thoughts, discussing the research literature, and presenting your research in a comprehensible way are important aspects that relate to writing as a tool for thinking.  

Think about your readers

When writing, you have to keep your reader in mind in order to present your research in a comprehensible and convincing way. The following reflections might even be a good starting point for your writing process:  

  • How can you draw your reader’s interest to your project, and how do you make your reader keeping on reading?
  • How can you convince your reader to follow your line of argumentation?  
  • How can you structure your material to make it as comprehensible as possible?  
  • How can you make your approach, your procedure, your reasoning and your conclusions transparent and understandable to the reader?  

Keep a log

Keep a log of what you do, focusing not only on the amount of time spent or number of words written, but on what you have achieved academically. Hours of work sometimes results in very few lines of text, but these few lines may nevertheless make a huge difference in the overall picture.  

Delete text

Deleting text is one of the hardest things to do, but it often proves to be very constructive for your thinking. A tip to reduce the stress you might feel over having to delete text is to save it in a separate document. Then at least you know that it can be retrieved if you change your mind at a later stage. 

Review literature

Reviewing literature can be an excellent starting point for your own writing. You come into close contact with other writing styles, lines of reasoning and perspectives, and in the discussion of previous research you can motivate and justify the specific premises and focus of your project. By joining the academic conversation on your topic, you might find inspiration for other perspectives, or become aware of gaps in the field of research. Keep in mind that a dissertation develops throughout the course of the research project and in the context of research done by others.  

Conference papers

If you have the opportunity to present your research at seminars, conferences or in research groups, you can use your presentations and conference papers as starting points for writing the dissertation. When you accept a conference invitation or submit an abstract, it might be a good idea to ask yourself the following questions: How will this fit into my dissertation? Is my paper or presentation a possible draft for a research article or a chapter?  

Beware of predatory conferences. If you get an invitation to a conference you have not heard about, or from people you do not know, examine the conference more closely before applying to attend. See Think-Check-Attend for help in differentiating between conferences you would like to attend, and conferences you should avoid. 

Writing process and workflow issues

It may be one of the popular misconceptions of writing that, once started, it all 'flows', and that those who do not 'flow' must have something wrong with them.
(Murray, 2017, p. 191)

The research workflow of your dissertation depends a lot on the discipline in which you are working. In the sciences the workflow often starts with a predefined research question, and proceeds via a systematic literature search and review to production, analysis and discussion of the research data. This differs from the prevailing practice in other disciplines, such as the humanities or social sciences, where the work progress commonly runs simultaneously with the writing process. Searching, reviewing literature and writing in these disciplines are typically intertwined activities throughout the entire workflow, and they have a strong influence and are frequently instrumental in redefining the research question.  

Writing is not something that ‛just needs to be done’ at the end of the PhD period but is instead an integral part of the research process itself. Structuring your workflow, dealing with the research literature and a long-term writing process can be challenging for many PhD candidates. At the same time, the academic workflow is a highly individual practice, and there is no one method that fits all. In the following section we will present some measures that can help you structure your workflow and cope with typical writing problems.

Some practical tips for the writing process

Most PhD candidates begin their work with great optimism, eager to realise their project and not always aware of possible difficulties they might encounter during of their process. Nevertheless, unforeseen problems are a part of any writing process, and they can be handled if the workflow is managed carefully. In the following, we do not intend to suggest universal solutions, but we offer some food for thought and practical advice.

Most PhD candidates begin their work with great optimism, eager to realise their project and not always aware of the difficulties they might encounter in their writing. Here are some suggestions for preventing writing workflow issues and managing them when they arise.

Structuring your workflow

Your writing workflow is not least a question of attitude; it can be wise to think through your conception of writing and how you will manage your time while writing a dissertation.

  • When writing, focus on time, not on product. If you tell yourself that you will take a break only when the current chapter or paragraph is finished, you might not be able to keep your word. Organise your working day with a clear time structure and defined writing sessions and breaks in order to ensure a balanced workflow.
  • Use an app like Pomodoro (working packages of 25 minutes, then a five-minute break)
  • Do not think that you have to get it perfect or in a final form right from the start. Scribblings and preliminary texts can be effective starting points for your writing the next day.
  • Variation can help: try writing in a different place, like your library, or try to alternate between analogue and digital writing tools (pen vs computer)
  • Instead of seeing difficulties as personal failures, accept them as a natural part of the work process. Share your writing experience and working plans with others and discuss your working strategies explicitly in order to get new ideas and try out new practices. 

Dealing with large amounts of literature

When searching for literature, you might feel overwhelmed by the volume of articles and books you retrieve. To limit the amount you have to deal with, consider the following points: 

  • Reconsider your research question and thus your search strategy, or be more restrictive regarding inclusion and exclusion criteria.
  • Start reading the most recent contributions and be observant: ascertain the standard works that contemporary scholars regularly refer to.
  • As you read and make notes, think about how you are going to use the text in your own work. Rather than storing uncategorised notes and excerpts, try to write about the relevant literature as soon as you have read it and place your notes within the structure of your dissertation. This way, your reading becomes more focused, you reduce the likelihood of forgetting, and after the first year of work you may end up having a draft containing imperfect text, which is better than to have nothing but notes.  
  • Be aware that you can optimise your reading only to a certain degree. It is likely that you will read a lot of literature that will eventually prove to be 'unnecessary' to your thesis. Keep in mind that there will be a life – and opportunities for further publications – after your dissertation. Focus on literature that is relevant for your project, and save literature that is interesting, but irrelevant for now, for later publications.
  • Use a reference management tool to keep track of relevant literature.
  • Save in “my library” the sources that you consider relevant for later use. Many databases and search engines provide this service.

Dealing with writer’s block

Doubts, diminishing faith in your project and a feeling of not having sufficient information are all quite common in the process of writing a dissertation. Such things can hinder you from continuing (or starting) writing. This means that you experience a writer’s block, which literature defines as “the inability to begin or continue writing for reasons other than a lack of basic skill or commitment” (Rose 1984, 3). If writer’s block is caused either by low motivation or by writing anxiety, there are various strategies to overcome this challenge.

A prerequisite for solving it is to be conscious about your workflow and become aware that you have a problem. Subsequently, start thinking about writing as a daily task.

  • The idea of writing a whole dissertation can be overwhelming. Set yourself reasonable goals; break the process down into manageable parts.   
  • Rather than seeing the writing process as a series of challenges or even as a struggle (against your dissertation as the enemy), you can try to view writing like any other daily task, like a workout or like practising on a musical instrument.  
  • Refrain from making up a list of imaginary requirements you imagine you need to get started, such as inspiration, a good atmosphere, having slept enough, etc. It is always possible to write even if it is not your best day.  
  • Be open about it: tell a friend who is not an expert in your field about what you are planning to write. The process of telling another person will make your thoughts clearer and force you to break the complexity down into a few main points that anybody can understand.
  • When you feel you cannot concentrate on writing because you have so many other thoughts and problems on your mind, you can:
    • take a five-minute break and clear your head
    • write down everything that is worrying you or occupying your mind (like in a diary).
    • Then go back to your dissertation. 

Read more about dealing with writers' block in Nygaard (2015), Murray (2017) and Silvia (2019). 

Writing together or side by side

The daily life of a PhD candidate is often a long and lonely journey. It can be both fun and useful to share and discuss your work with peers at your institution, or collaborate with them on writing. 

Writing with co-authors 

  • Make use of each other’s competencies in the writing process. Reading each other’s contributions at different stages of the writing process will not only help unify the text; giving and receiving feedback will help you develop as a writer.
  • If you write your articles together with other authors, remember to check what the PhD guidelines say about defining and documenting your individual contribution. Read more on co-authorship.

Discuss your writing with others 

  • Find someone to share your writing with. Even if you are the sole author of a text, it helps to discuss it with others who can provide feedback and point out your text’s strengths and weaknesses.
  • Swap texts with other PhD candidates and familiarise yourself with writing support services at your university or library. It may be useful to ask one or more readers (in addition to your supervisor) to comment on your text, and the prospect of sharing your text with others can motivate your writing.
  • Discussing and commenting on others' texts will also be an exercise in reading academic texts critically and providing fair response, which again can sharpen your attention to textual problems and their solutions in your own dissertation.
  • Reading each other’s texts can be an inspiring practice for professional editorial procedures and prepare you for the process of publishing your research results.
  • Do not wait to share your text until you think it is 'finished' or 'perfect'; find someone you have confidence in and share drafts with this person at a very early stage. It is easier to work on comments at this stage than later on. 

Writing side by side  

Writing can be fun, and it can be challenging. Sharing writing experiences can improve your insight about your workflow, and writing together can be motivating and can instil discipline.

Shut up and write! is structured writing in group sessions. Some follow the pomodoro model and write for 25 minutes before taking a 5-minute break; others combine sessions of 45 + 45 minutes. This can be a good way to safeguard your writing time, by keeping disturbances like e-mails and reference checking at arm’s length for a while. Sticking to a specific time schedule is good discipline, and many find that they become motivated and inspired by people working alongside them. Socialising in the breaks can be both pleasant and rewarding. 

Several institutions in Norway organise such writing sessions, in-house and/or online. You can also arrange your own writing sessions with friends, colleagues and office associates. Find a time that suits you and agree on how to organise it. 

You can also register for writing retreats organised by the doctoral students organisation at your institution. Here you can benefit of a focused and distraction-free environment, which fosters productivity, creativity, and thus enables you to dedicate uninterrupted time to your projects. Besides, you can benefit of other participants’ input to refine your ideas, receive feedback, and develop better writing habits.

Structure

“The truth is that academic structure is far less constraining than many would believe – just take a quick look at some of the articles you have on your desk. Although some journals have specific preferences and some disciplines or methodological approaches have particular traditions, the range of possibility is far greater than you would expect” (Nygaard, 2015, p. 102)

Different fields and subjects have different traditions when it comes to how to structure your writing, whether you are writing a book or an article. A very rough distinction can be drawn between a majority of the human sciences and some social sciences on the one hand and STEM sciences (Science, Technology, Engineering and Mathematics) on the other. In the first case, researchers tend to design the structure themselves in each case, in a way that fits their argument. In literary studies, the subheadings and subchapters may reflect the main findings, as they do in social anthropology. In history, the text may be structured according to chronology and the events or situation the historian wants to explain. You may also realize that there exist different national traditions in your field. When reading up, try to familiarize yourself also with the different ways in which other scholars structure their academic texts and consider what kind of structure serves the research question you want to explore and the ideas you want to communicate.

In STEM disciplines, a standardised format for articles has become widely accepted, namely the IMRaD format: Introduction, Methods, Results and Discussion. The model has increasingly come into use also in social sciences, psychology and even some humanities, albeit in adapted variants, be with it a theoretical subchapter or thematic subheadings. In any case, we recommend that you consider the usefulness of this structure, ask yourself whether it fits your purpose and adapt it if necessary.  Remember that its origins is empirical research. and that it may be more suited for quantitative research than qualitative research, not to mention theoretical writing, for which the free essayistic form would normally work better. If you are writing an article, check what the journals’ Guidelines say about structure, there are considerable differences between them in this regard. If you are writing a monograph, look at other recent studies in your field to see if one type of structure is more common.  

A helpful discussion of IMRaD, its pro and cons, can be found in Nygaard (2015, p. 100–102), who emphasizes that we may also think about IMRaD as a way if answering four key questions of research:

  • What are you trying to do? (Introduction)
  • How are you going to do it? (Methods)
  • What did you find out? (Results)
  • What does it mean? (Discussion).

Read more about the components of IMRaD:

Introduction

This section is where you present the context of your work. It must contain a general background to your subject and a more specific background to your work. You should include

  • the research questions and a brief mention of the chosen methods
  • the hypotheses
  • why the study was undertaken, and why it is important
  • a review of the relevant literature

Materials and methods

In this section, you provide information on the methods used in your study. Verifiability is a central principle in the sciences and you should describe your methods thoroughly enough for the results to be verifiable. Important elements in this section are

  • when, where and how the study was done (usually called the procedure)
  • what materials, apparatus and measurement instruments were used
  • a brief description of the sample or study group (patients, species etc.). Often, a fuller description of the study sample is provided in the results section

Results

This section gives a general description of the study and presents the findings, including

  • what answers were found to the research questions
  • the data, which are often presented as a recapitulation, typically as descriptive statistics, in figures and tables with corresponding captions, or as illustrative examples on observations or statements, depending on the type of research you are conducting. When publishing in a journal, the instructions to authors will provide details on how to present tables and figures

Discussion

This section demonstrates your scientific creativity, thoroughness, knowledge and overview of the subject. The findings obtained must be discussed within the context and approach you have chosen, and in relation to findings by other scientists. Focus on and broadly discuss important or extraordinary results and conclusions.

  • What do the results show?
  • Are the tested hypotheses strengthened?
  • How do the results fit in with other researchers’ findings?
  • What are the perspectives for future research?
  • What are the implications of your findings?

Relating to previous research

The most important things are first of all to know the state of research in what you actually do and be able to place yourself in relation to what is going on in your field.
(PhD graduate, social sciences)

One essential feature of academic writing is to place your work in an ongoing, continual dialogue with previous research in the field. At the PhD level, your inclusion of existing literature will indicate how well you know your field of research. By reviewing literature you have the opportunity to demonstrate how your dissertation fills gaps in the present knowledge and adds new perspectives to the research discourse.

Sources you are using in your text must be easily findable and retrievable. By giving proper credit to all your sources you avoid intended or unintended plagiarism and demonstrate academic integrity. Relating to the research of others allows you to make the context and the foundation of your study transparent, to compare and contrast your findings to those of others and to develop arguments that involve previous research.

Selection of sources 

Evaluate your sources carefully with regard to authorship, type and context of publication, form and content of the source and the relevance to your project. There is no need to quote cyclopaedic, common knowledge or sources that might seem interesting, but are not crucial for your research question.  

Be especially aware that many texts exist in different versions and editions. Sometimes using the most recent and updated version is advisable, and sometimes remaining closer to the original text is important. Are you using translations or commented editions? If possible, always consult the original work, and be careful with secondary sources.  

While it is crucial to refer to previous research and take part in the current dialogue in your field, science is not a contest for writing the longest reference list. The quality of your work depends above all on your ability to select the most relevant sources and engage with them in a fruitful way. The fact that sources contain views or conclusions that are contrary to yours is never a justifiable reason to discard them – relevance to your discussion is the pivotal point for source evaluation.

Quotations and paraphrases 

The two most common ways of referencing are paraphrasing and direct quotations. Paraphrasing means to express the information that other authors have provided but to write it in your own words with a citation pointing to the source. A direct quotation is a word-for-word transcript of another author’s words which is marked as such by using quotation marks or an indented paragraph for longer quotations. The quotes you use should always have a clear function. Quote when the exact wording in a source is necessary for your argumentation; paraphrase when the reasoning or the content of a source is relevant for your presentation.  

Every quote must be introduced and commented on. The authorship of every statement or phrase in your text must always be transparent for your reader. Use your own words to explain or elaborate on the statements of others and to show why this specific source is important for your text.  

When paraphrasing, pay close attention to your wording. Make sure there is no ambiguity with regard to the origin of data, claims, arguments or formulations. If you can do this without repeating a full reference to the same source multiple times within the same section of your text, it will enhance the readability of the text.    

Finding your own voice

An important aspect of participating in the ongoing academic discourse is developing your own voice and style of writing. Your reader is interested in your point of view, not only in a general summary of research done by others. In your dissertation, you need to explain your assumptions, basic premises and theses and how they relate to the research of others. A reasoned and critical review of previous research can be a good starting point for your own writing. 

Research is not a monologue, and the quality of academic texts depends to a great extent on how you represent the context of others’ research. When reading the work of others, think about how you can use their texts in your own work to support your arguments or to demonstrate differences. Be part of a conversation: Give credit to others by referencing and acknowledging their work, and when criticising the work of others, be professional and respectful.

When presenting your own research, keep in mind that you are a specialist and try to explain your dissertation as comprehensibly as possible. If you are writing texts intended for a readership outside academia, pay special attention to language and genre requirements. 

Situating your work within a field

In the process of searching for, selecting, reviewing and discussing with the texts of others, you make important choices, which contribute to situating your project in one or more research fields. Sometimes it is self-evident which field a research project belongs in, but even then, you have to write your way in, by invoking and relating to the works of other authors.

On the other hand, it is not always that clear where your work belongs. If the point of your project is to 'translate' terms or methods from one field to another, if you base yourself on previous research from different subject areas, or aim to unite approaches and perspectives from several fields in an overarching study, you have to relate to more than one field. And if your project challenges established limits or conventions in a specific field, you may even need to claim a place for it. Such endeavours will be a part of your writing process and formative to your dissertation. Therefore, they are important to be conscious of, and they should be reflected in your text.

Referencing

Incidentally, a sin one more degree heinous than an incomplete reference is an inaccurate reference; the former will be caught by the editor or the printer, whereas the latter will stand in print as an annoyance to future investigators and a monument to the writer’s carelessness.
(Bruner, 1942)

In your dissertation, the relation to previous research must be transparent for the reader, and you are expected to give credit to the works of others by using references and acknowledgements. Sources used in your dissertation are referred to by in-text references and in a reference list / bibliography. The in-text reference is a link to the complete reference in the bibliography. The complete reference is a further link to the original work being cited, and functions as an address to the original work. The bibliographic data required for a reference vary with document type and specific disciplinary requirements, and is standardised in reference styles.

Referencing codes of conduct 

Correct referencing means that you

  • are open about your sources
  • enable your readers to find your sources easily
  • use information that enables verification
  • acknowledge other researchers’ contributions
  • put your own work into an existing context
  • welcome critical discussion by mentioning earlier contributions 

For an eye-opening example of potential consequenses of bad referencing, we recommend the article Academic urban legends (Rekdal, 2014).

Basic bibliographic principles 

The basic function of a reference is to point to a source, and provide the necessary information for others to be able to find and read it.  

You will sometimes encounter new document types or material that you are uncertain about in terms of how to write the references. Keep in mind that you should provide enough information for your reader to identify and locate the material. A basic bibliographic description should include the following, depending on the reference style chosen: 

  • the author of the work (e.g. a person, a group of persons, an organisation)
  • the title of the work
  • the year of publication
  • the publisher (editors, publishing house)
  • page numbers or other markers when referring to a particular part of a text
  • a web address or digital object identifier (doi), if the work is distributed electronically. 

In addition, some reference styles include place of publication, date of download from online resources and more. Check guidelines and style manuals for complete descriptions of the requirements.  

Reference styles  

To make in-text citations and to organise and format the reference list, you must use a specific reference style. There are two main types of reference styles, author-date and numbered. In author-date styles (e.g. APA and MLA), the citation in the text consists of author name(s) and date of the work enclosed in brackets, often supplemented with page numbers. Numbered styles (e.g. Vancouver and Chicago A) have the citation in the text indicated by a number, either in brackets, or as superscript; both of these refer to a more substantial citation in footnotes or endnotes. All styles have complete references in a separate list at the end of the document. The preferred reference style varies with the discipline.  

Over the years, standards have emerged in reference styles, both for numbered and author-date styles. These styles have developed manuals to guide the writing and formatting of citations and references. Consulting a style manual is particularly useful when writing references for special or uncommon material, such as maps or archival material.

When preparing a manuscript for submission, you need to pay particular attention to the reference style requested in the instructions to authors from the publisher. Some journals have developed their own reference style. However, in most cases, they have based their reference style on one of the standard formats.

Style manuals and help pages for reference styles 

When writing your dissertation, you should be aware of common referencing standards in your discipline or particular requirements of your institution. For article-based dissertations you should follow the reference style defined in the journal’s instructions to authors.

Below you will find a selection of style manuals for some frequently used reference styles, as well as links to the help pages of some of our institutions. 

Help pages for reference types and styles from: 

Reference managers 

Most academic authors make use of a reference manager (for instance Zotero, Mendeley, or EndNote). These can help you store and organise your references, search for and include references in your text as you are writing, format your citations and reference list according to specific styles, and allow you to exchange references with your co-authors.  

Some reference managers are open-source and freely available for everyone to use; others require a licence. Many institutions offer licences to their students and employees, and libraries often provide training sessions and support. Check with your institution to find out what they offer and recommend. Note that the preferred reference manager will vary from discipline to discipline, and it is generally advisable to use the same one as your peers and mentors in order to facilitate collaboration.

Getting your research read

When writing, you should always think about you readers; who are they, what are they interested in knowing, and how can you attract their attention? Sadly, the quality of your text is not enough; you must first make the right readers aware of its existence. We provide tips on how to achieve this on our page about improving impact; the following are some points about how writing good metatexts can be helpful.  

Title, abstract and keywords

Title, abstract and keywords are the primary examples of metatexts. Along with other metainformation, e.g. about authors and affiliations, they may attract the attention of potential readers. Furthermore, they determine which searches will retrieve your publications in databases and library catalogues. It is well worth paying extra attention to the information that will be indexed in academic databases. 

Ask yourself:  

  • What readership do I want to reach?
  • What databases do they use to find literature?
  • What terminology are they most likely to know and use? 

Use relevant terms in your title, abstract and keywords. Use synonyms, if necessary, to reach different readers. You can easily run a test search with your terms in academic databases of your choice.  

The order in which results occur after a search are normally organised 'by relevance' by default. The criteria used to determine the relevance of a publication for a respective search, varies from database to database. Most frequently, however, the position and occurrence of relevant keywords play a significant role. Terms that are mentioned early, and are repeated throughout the title and abstract are given more weight than a term that occurs one time at the end of the abstract. 

When composing the title and abstract, 

  • use relevant and well-established terms familiar within your target group
  • Avoid catchy titles if they don’t provide the most relevant information
  • place the most important terms first
  • avoid acronyms, as they can be ambiguous 

Academic databases usually use keywords to categorise publications into specific fields. Keywords should therefore be indicative; they should describe the topic, not the content. Good examples are place, timeframe, and general subject. 

Academic Search Engine Optimisation  

Articles that are highly ranked after a Google search, for example, are more likely to be read. On the following two websites you will find more suggestions for how you can optimise your title, abstract and keywords for such purposes:

References

Belcher, W. L. (2009). Writing your journal article in 12 weeks. A guide to academic publishing success. Sage.

Bruner, K. F. (1942). Of psychological writing: being some valedictory remarks on style. The Journal of Abnormal and Social Psychology, 37(1), 52-70. https://doi.org/10.1037/h0062165

Casanave, C. P. (2014). Before the dissertation. A textual mentor for doctoral students at early stages of a research project. University of Michigan Press.

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